Studies in Learning, Evaluation, Innovation and Development > Vol. 7, No. 2 (2010)

Curriculum responses within business programs to meet the needs of stakeholders in regional South Australia

Janet K Sawyer, Centre for Regional Engagement, University of South Australia
Bronwyn J Ellis, Centre for Rural Health and Community Development, University of South Australia


The Business and Regional Enterprise Unit of the University of South Australia’s Centre for Regional Engagement (CRE) endeavours to be relevant to the needs of stakeholders located in regional South Australia. Although the large majority of firms in the region are small to medium enterprises, it was noted that a gap existed in the provision of degrees with a focus on small business management. This paper outlines the curriculum responses that were undertaken by the CRE to fill this gap and deliver degrees appropriate to the requirements of its communities. An innovative suite of three programs was developed comprising a Bachelor of Business and Enterprise degree and two nested Associate Degrees. The introduction of Associate Degree programs enables greater access to university studies and provides awards perceived to be more achievable by equity groups.

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